Resistance equals persistence. I came across this phrase in "The Secret"—that giant blockbuster book about the Law of Attraction. There’s some good advice in there about practical ways to change your attitude. This is one of the pearls I took away from that book.
When faced with something I don't want to do, whether at work, at home or in my creative life, I've learned that the worst thing I can do is resist it, ignore it, avoid it. First of all, whatever that thing is, no matter how long I resist doing it, it's still there waiting for me. Secondly, the longer I avoid it, the larger it looms in my imagination, growing bigger and meaner and worse than it really is. It's like anticipating a doctor's appointment or a dentist visit. You spend all that time building it up in your mind, getting all anxious about it, and it turns out to be a five minute non-event. All that energy, wasted.
So, the more you resist the thing you don't want to do, the longer it persists.
The remedy: Jump in with both feet and do it. I'm coming out of a situation where I had to do a lot of things that were challenging for me and not necessarily "my thing," not how I would prefer to spend my time and not always very rewarding in the end. But each time a new challenge came up, I would say to myself "resistance equals persistence" and take some action toward resolving the problem or accomplishing the task at hand. And it worked. I may not have enjoyed the actual task any more, but I felt better about it—it wasn't weighing on my mind and shredding my nerves. I didn't waste as much energy worrying about everything as I would have if I had avoided every problem I didn’t want to deal with. It's best to just rip the Band-Aid off in one shot and get it over with.
Since leaving this particular situation, someone said to me that what she appreciated about me was that no matter what I was handed, I jumped in with both feet and just did it.
Whatever it is you're avoiding, just do it. Come on. Do it.